January 24, 2011

A02

A02

1. Donald Deskey; Industrial Design. Born November 23rd 1894 - April 29th 1989. From Blue Earth, Minnosoda

  • Studied in architecture at USC but didn't follow through with the major. But instead he became an artist and pioneer in the industrial design program.
  • In the 30's, he won the competition to design the interiors for Radio City Music Hall.
  • In 1940, he developed a decortative form of plywood which had a unique striated, or combed, look to it.
  • It was produced under the name Weldec and was very popular in the 1950's.
  • Also in the 40's he designed the Cresr toothpaste packaging, the Tide bullseye as well, widely used in NYC.
  • He died in the town of Vero Beach, Flordia.
  • The same beach in which he retired in, in the 70's
April Greiman; she was a contemporary designer (Born in 1948).
  • She was recognized as one of the 1st designers to embrace the computer technology as a reliable tool starting in 1984.
  • she heads Los Angeles-based design consultancy Made in Space.